LETS GO — 2024

UX & UI designer + Educator in Sydney

UX/UI Designer, Educator & Investor with a 14 year track record. Led strategy and design for 50+ high-growth startups; backed by AirTree, Blackbird and Techstars.

I'm a UX Designer, Founder, Educator & Investor with a 14 year track record in the high-growth startup space. I've led strategy and design for 50+ high-growth startups; with a total $350M raised across them all.

Get in touch

Fully booked until July 2024.

Designer

14 years

14 years in design, helping my client's and direct stakeholders in raising over $350M, going IPO and reaching 200M+ users; I merge great aesthetics, design thinking with strategic growth tactics.

14 years in design, helping my client's and direct stakeholders in raising over $350M, going IPO and reaching 200M+ users.

Founder

$10M revenue

6 year entrepreneurial journey, generated $10M+ revenue with zero ad spend. I specialise in building profitable service-based and product businesses from day one.

6 year entrepreneurial journey, generated $10M+ revenue with zero ad spend.

Educator

10,000+ students

Taught over 10,000 paying students and millions around the globe with free content. Proud to have also educated industry leaders from Google, Booking.com to Amazon.

Taught over 10,000 students. Proud to have also educated industry leaders from Google, Booking.com to Amazon.

Investor / Advisory

2 cheques

Committed to seeding change, I advise and invest in early-stage startups envisioning innovation and societal growth. Currently backing startups in eCommerce and AI.

I advise and invest in early-stage startups envisioning innovation and societal growth.

A little about me

I help designers and founders win.

If you're a designer aiming to make a lot more money, or a founder trying to nail that perfect product-market fit and scale up, that's where I come in.

I've taught over 10,000 designers from giants like Google, Meta, Amazon, and Atlassian.

And my clients?

They've raked in over $350 million in venture capital and also made a bit of an impact with hundreds of millions of users. We've even celebrated some huge wins, like when AutoTrader got bought up by eBay or when PhoneWagon was acquired by their direct competitor.

Both projects were ones I led from day zero.

Nowadays, I've expanded beyond just UX/UI Design and have been bootstrapping businesses, creating courses to pass on the design wisdom, and investing in early-staged startups.

Mostly, I spend my days teaching on YouTube and my education platform, investing, and advising startups, though I still love to roll up my sleeves and dive into a project from time to time. So if you are interested, you can get in touch.

Learn more about me

A bento box of milestones

Over a decade of wearing multiple hats

50+ high-growth companies

Led strategy and design for various AirTree, Blackbird & TechStars companies, raising a total of $350M.

Led strategy and design for various AirTree, Blackbird & TechStars companies, raising a total of $350M.

Taught designers from big tech

Launched UX/UI design courses that have designers enrolled from Atlassian, Google, Meta and more.

Launched UX/UI design courses that have designers enrolled from Atlassian, Google, Meta and more.

Bootstrapped and generated $10M 

Turned bootstrapped ideas into $10M+ successes.

Turned bootstrapped ideas into $10M+ successes.

Built a global audience of 300,000+

Grew a 300,000-strong global design community.

Grew a 300,000-strong global design community.

Invested in numerous tech startups

Placed my own bets on startups, aligning my success with theirs.

Placed my own bets on startups, aligning my success with theirs.

"True success lies at the crossroads where design meets business and marketing—it's a symphony, not a solo. To achieve greatness, one must learn the art of balancing these core principles for results that resonate beyond the ordinary."